Our Vision

AYP Group is a leading HR technology solutions provider headquartered in Singapore, with regional offices across Asia Pacific.

We believe in making digital workplaces happier and smarter through technology, helping companies to build a scalable and engaged hybrid workforce.

Our Brand Promise


Always a seamless and
hassle-free experience


Always efficient and
responsive to your needs


Always uses smart
data analytics

The AYP Core Values






The New Standard in Global HR

AYP is ISO 27001 certified and capable of safeguarding all confidential information, at the highest security possible.

AYP Milestones

Building the Foundation for a Brighter Future


The birth of AYP
associates in Singapore


Stepping into
Hong Kong


Setting our sights on Jakarta, Indonesia


Marking our mark in Manila, Philippines


AYP Awarded Recruitment of the Year & Best Recruitment Innovation in a Recruitment Agency by HumanResources Asia Recruitment Awards


Our Rebirth as the AYP Group


Expansion into Malaysia & Vietnam


JuzTalent Awarded Leading HR Practices (Special Mention) in E-Human Resource Management at the Singapore HR Awards


Taking Thailand & S.E. Asia by Storm


Celebrating a Decade of Success at Amara Sanctuary Resort Sentosa


JuzTalent named the Gold Winner for Best HR Tech - HR Information System at the 2019 HRMAsia Readers Choice Awards


POM named the Bronze Winner for Best Payroll Outsourcing Partner at HumanResources Asia Recruitment Awards


JuzTalent Attains ISO27001 Certification for Information Security Management


AYP Group wins Bronze Prize for Best HR Outsourcing Partner at VOTY 2021

Meet the Leadership Team


Annie Yap

Founder, Chairman
With close to 30 years of experience in the HR space, Annie has dedicated her life to the pursuit of better HR services for the market. She founded AYP Group in 2009 to achieve this objective.

Jacob Lieu

AYP's Co-founder and Chief Coach, Jacob’s extensive experience in the IT industry and coaching helps to bring out the best in AYP leaders.

Jolin Nguyen

Managing Director
AYP's Managing Director and a member of the prestigious YPO Group, Jolin oversees the day-to-day operations of AYP Group and works to better its offerings through HR technology.

Shu Hui

Financial Controller
AYP's Financial Controller Ding Fang has more than 12 years of experience in managing finance teams for businesses in the Asia Pacific region.

Leticia Loh

Customer Excellence Director

Kenny Tean

Technology Director
AYP's Director of Technology Kenny is a seasoned software engineer and IT expert certified in the Agile ScrumMaster methodology and cloud security.

Stephanie Tong

Marketing Director
Stephanie leads the marketing communication efforts of AYP Group and has a firm track record of helping companies develop effective brand awareness campaigns.

Be a visionary in the HR industry.
Lead the future of work with AYP Group.

You don’t need to be a psychic to lead the future; you just need an open mind. If you have the spirit for adventure and innovation, join AYP Group to expand the possibilities of what you can achieve. Whatever comes next is up to you.